In this issue, we talked with Sylvania Middle East, Turkey and CIS Regional President Ayhan ŞIRINER, who signed fast and successful projects after restructuring in our country, about the company’s Activities, New Era and goals., First of all, on behalf of our readers to get to know you better; Could you briefly tell us about your experience in the sector, your current position,...

“We Showed How A Global 118 Years Old Brand Nationalized” Sylvania entered the Turkish market two years ago, broke the routines in the Turkish lighting sector with its domestic production and global brand quality by its different perspective. “We showed how a global 118 years old brand nationalized and how it gets stronger and powerful than before by getting integrated with the p...